As an entrepreneur, your reputation and how you’re perceived by investors, customers, and the wider business community can set you apart. A strong personal brand can open doors to new opportunities, from securing funding to driving business growth.
We help entrepreneurs, founders, and business leaders grow their personal brands, gain media coverage, and build influence.
Our support covers public relations, media strategy, thought leadership, social media, SEO, and multimedia production.
I first retained Will in 2019 and we continue to work together to this day. He has an excellent understanding of both politics and the media and has helped to promote my work surrounding Birmingham Pride, but also as a successful entrepreneur and businessman. I can't recommend him highly enough.
Your online and offline profile informs how people perceive you. Our research shows that entrepreneurs who are regularly featured in high-profile media, actively engage on social platforms, and share valuable insights are able to build trust, attract investment, and grow their businesses faster.
Marketing and PR services for entrepreneurs
We provide a full range of PR and personal branding services to entrepreneurs, founders, and executives to give you the momentum you need to grow your influence. These include:
Key messaging and positioning. We work with you to define your unique value proposition, key messages, and personal brand positioning. These will be embedded into all media materials, interviews, and digital content to ensure consistency.
Media coverage and press relations. We secure high-impact media coverage in national, business, and industry publications. This includes interviews, profile features, and expert commentary in top-tier outlets.
Thought leadership and content strategy. We craft and place op-eds, blog posts, and LinkedIn articles that showcase your expertise and reinforce your leadership in your field.
Personal brand and social media growth. We help build your social media presence on key platforms such as LinkedIn, X, and YouTube. Our team creates engaging content and a strategic posting plan to grow your audience.
Crisis communications and reputation management. Every entrepreneur is susceptible to scrutiny. We put robust crisis communication plans in place to protect your reputation and manage media narratives when challenges arise.
SEO and digital visibility. We ensure that your personal website and digital assets rank for key search terms, making it easier for investors, journalists, and industry peers to find and engage with you.
We understand entrepreneurs
Bridgehead turned a potentially disruptive moment for us into a manageable situation with their proactive and insightful approach. They were always providing clear guidance and support every step of the way.
We have worked with founders, startup leaders, and high-growth business executives across multiple industries.
We are passionate about entrepreneurship. We stay ahead of key developments shaping the entrepreneurial landscape, from AI and fintech to venture capital trends.
One-stop PR for entrepreneurs
To give you a better understanding, our entrepreneur PR services can include:
• Key messaging • Personal branding strategy • LinkedIn growth • Media training • Podcast pitching • Press release writing • Journalist outreach • Crisis communications • Reputation management • SEO • Content creation • Thought leadership articles
Helping entrepreneurs and business growth
We specialise in working with entrepreneurs, founders, and business leaders to strengthen their public profile and position them as industry leaders. Here are two of our success stories:
Zef Eisenberg - Following the sale of Maximuscle to GlaxoSmithKline, entrepreneur and record holder Zef Eisenberg commissioned Bridgehead to return him to business. Our brief was to position him as a business leader and motivational speaker, and to secure press coverage for his record-breaking motorsport achievement. We utilised his recovery and resilience story as the key message and secured coverage in BBC News, ITV News, The Sunday Times, and the Financial Times. Read more.
Lawrence Barton - Entrepreneur and training specialist for apprenticeships, Lawrence Barton commissioned Bridgehead to improve his standing in business, politics, and leadership within communities. Our attention was on raising his standing concerning Birmingham Pride and promoting him as the expert on skills development and being an entrepreneur. We strengthened his reputation nationally and regionally via precisely aimed PR and message campaigning. Read more.
Further reading about the importance of effective marketing for entrepreneurs
Forbes - How Effective Marketing Propels Small Business Success
This Forbes article underscores the fact that marketing is the stimulus that drives potential to performance and curiosity to customer loyalty. It outlines why sound marketing strategies are essential in guaranteeing success in small business ventures, guiding business owners towards the target audience and achieving objectives in business. Read more.
Entrepreneur - The Importance of An Effective Marketing Strategy in Reaching Your Business Goals
This Entrepreneur article talks about the importance of an effective marketing plan in building an online presence, engaging consumers, and gaining trust from your followers. It goes on to speak about how effective marketing strategy helps drive return on investment through growing and maintaining demand, relevance, and reputation. Read more.
Investopedia - How Digital Marketing Can Help a Business Succeed
This article discusses how, in today's business climate, digital marketing is essential, providing the means to reach new customers, engage with target audiences, and gain important information. It discusses how effective digital marketing strategies often span multiple channels like websites, social media, email, and digital advertising, giving businesses greater online visibility and the ability to reach targeted audiences. Read more.
