Bridgehead Communications

TOP 20 CARE GROUP CEOS

The chief executives of the UK’s care home groups, ranked on the press coverage they earned over the last twelve months and the size of their LinkedIn audience. Aneurin Brown of Hallmark Care Homes leads.

Live. Coverage counted from 10 November 2025 to 10 November 2026; LinkedIn figures as of 7 November 2026. 47 of 55 tracked CEOs are ranked.
ORDER BY
GROUP SIZE
  1. 1 overallAneurin BrownChief Executive Officer, Hallmark Care Homes · 23 homes21 articles · 14,258 followers96.9
    COVERAGE RANK
    2 on coverage
    LINKEDIN RANK
    2 on LinkedIn
    ABOUT THEM
    0 articles
    QUOTING THEM
    21 articles
    LinkedIn: 14,258 followers, 500+ connections, captured 7 November 2026.
    Full profileHallmark Care Homes on the group listsLinkedIn profile

    RECENT COVERAGE COUNTED

  2. 2 overallCillian HennesseyChief Executive Officer (CEO), Meallmore · 25 homes26 articles · 2,217 followers90.3
    COVERAGE RANK
    1 on coverage
    LINKEDIN RANK
    18 on LinkedIn
    ABOUT THEM
    0 articles
    QUOTING THEM
    26 articles
    LinkedIn: 2,217 followers, 500+ connections, captured 7 November 2026.
    Full profileMeallmore on the group listsLinkedIn profile

    RECENT COVERAGE COUNTED

  3. 3 overallRachael ShimminChief Executive Officer, Anchor · 120 homes19 articles · 2,464 followers86.3
    COVERAGE RANK
    3 on coverage
    LINKEDIN RANK
    17 on LinkedIn
    ABOUT THEM
    7 articles
    QUOTING THEM
    12 articles
    LinkedIn: 2,464 followers, 500+ connections, captured 7 November 2026.
    Full profileAnchor on the group listsLinkedIn profile

    RECENT COVERAGE COUNTED

  4. 4 overallRob MartinChief Executive Officer, Signature Senior Lifestyle · 13 homes12 articles · 5,176 followers83.6
    COVERAGE RANK
    5 on coverage
    LINKEDIN RANK
    9 on LinkedIn
    ABOUT THEM
    1 article
    QUOTING THEM
    11 articles
    LinkedIn: 5,176 followers, 500+ connections, captured 7 November 2026.
    Full profileSignature Senior Lifestyle on the group listsLinkedIn profile

    RECENT COVERAGE COUNTED

  5. 5 overallJoanne BalmerChief Executive Officer, Oakland Care · 12 homes11 articles · 5,290 followers82.5
    COVERAGE RANK
    7 on coverage
    LINKEDIN RANK
    8 on LinkedIn
    ABOUT THEM
    1 article
    QUOTING THEM
    10 articles
    LinkedIn: 5,290 followers, 500+ connections, captured 7 November 2026.
    Full profileOakland Care on the group listsLinkedIn profile

    RECENT COVERAGE COUNTED

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  7. 6 overallAmeet KotechaFounder and Managing Director, Boutique Care Homes · 5 homes7 articles · 14,267 followers81.5
    COVERAGE RANK
    11 on coverage
    LINKEDIN RANK
    1 on LinkedIn
    ABOUT THEM
    1 article
    QUOTING THEM
    6 articles
    LinkedIn: 14,267 followers, 500+ connections, captured 7 November 2026.
    Full profileBoutique Care Homes on the group listsLinkedIn profile
  8. 7 overallDr Pete CalveleyChief Executive Officer, Barchester Healthcare · 278 homes12 articles · 2,969 followers80.7
    COVERAGE RANK
    5 on coverage
    LINKEDIN RANK
    12 on LinkedIn
    ABOUT THEM
    2 articles
    QUOTING THEM
    10 articles
    LinkedIn: 2,969 followers, 500+ connections, captured 7 November 2026.
    Full profileBarchester Healthcare on the group listsLinkedIn profile

    RECENT COVERAGE COUNTED

  9. 8 overallPaavan PopatChief Executive, TLC Care · 9 homes7 articles · 8,151 followers78.6
    COVERAGE RANK
    11 on coverage
    LINKEDIN RANK
    3 on LinkedIn
    ABOUT THEM
    3 articles
    QUOTING THEM
    4 articles
    LinkedIn: 8,151 followers, 500+ connections, captured 7 November 2026.
    Full profileTLC Care on the group listsLinkedIn profile
  10. 9 overallTom LyonsManaging Director, Black Swan Care Group · 19 homes7 articles · 6,342 followers77.3
    COVERAGE RANK
    11 on coverage
    LINKEDIN RANK
    4 on LinkedIn
    ABOUT THEM
    0 articles
    QUOTING THEM
    7 articles
    LinkedIn: 6,342 followers, 500+ connections, captured 7 November 2026.
    Full profileBlack Swan Care Group on the group listsLinkedIn profile
  11. 10 overallDr Olivia CurnoChief Executive, Elizabeth Finn Homes · 8 homes10 articles · 2,512 followers77.3
    COVERAGE RANK
    8 on coverage
    LINKEDIN RANK
    16 on LinkedIn
    ABOUT THEM
    2 articles
    QUOTING THEM
    8 articles
    LinkedIn: 2,512 followers, 500+ connections, captured 7 November 2026.
    Full profileElizabeth Finn Homes on the group listsLinkedIn profile

    RECENT COVERAGE COUNTED

  12. 11 overallLaura PerryChief Executive Officer, Berkley Care Group · 12 homes10 articles · 1,814 followers75.6
    COVERAGE RANK
    8 on coverage
    LINKEDIN RANK
    19 on LinkedIn
    ABOUT THEM
    0 articles
    QUOTING THEM
    10 articles
    LinkedIn: 1,814 followers, 500+ connections, captured 7 November 2026.
    Full profileBerkley Care Group on the group listsLinkedIn profile

    RECENT COVERAGE COUNTED

  13. 12 overallMark AitchisonCEO & Finance Director, Colten Care · 21 homes17 articles · 299 followers73.7
    COVERAGE RANK
    4 on coverage
    LINKEDIN RANK
    40 on LinkedIn
    ABOUT THEM
    0 articles
    QUOTING THEM
    17 articles
    LinkedIn: 299 followers, 212 connections, captured 7 November 2026.
    Full profileColten Care on the group listsLinkedIn profile

    RECENT COVERAGE COUNTED

  14. 13 overallSukhi GidarCo-Founder and CEO, Gold Care Homes · 47 homes7 articles · 2,898 followers73.2
    COVERAGE RANK
    11 on coverage
    LINKEDIN RANK
    13 on LinkedIn
    ABOUT THEM
    4 articles
    QUOTING THEM
    3 articles
    LinkedIn: 2,898 followers, 500+ connections, captured 7 November 2026.
    Full profileGold Care Homes on the group listsLinkedIn profile

    RECENT COVERAGE COUNTED

  15. 14 overallSam MonaghanChief Executive Officer, MHA · 72 homes5 articles · 1,602 followers65.8
    COVERAGE RANK
    15 on coverage
    LINKEDIN RANK
    22 on LinkedIn
    ABOUT THEM
    0 articles
    QUOTING THEM
    5 articles
    LinkedIn: 1,602 followers, 500+ connections, captured 7 November 2026.
    Full profileMHA on the group listsLinkedIn profile
  16. 15 overallJeremy RichardsonCEO, Avery Healthcare Group · 109 homes5 articles · 977 followers63.2
    COVERAGE RANK
    15 on coverage
    LINKEDIN RANK
    28 on LinkedIn
    ABOUT THEM
    0 articles
    QUOTING THEM
    5 articles
    LinkedIn: 977 followers, 500+ connections, captured 7 November 2026.
    Full profileAvery Healthcare Group on the group listsLinkedIn profile
  17. 16 overallPeter HillChief Executive Officer, Caring Homes · 19 homes4 articles · 942 followers60.2
    COVERAGE RANK
    17 on coverage
    LINKEDIN RANK
    30 on LinkedIn
    ABOUT THEM
    0 articles
    QUOTING THEM
    4 articles
    LinkedIn: 942 followers, 500+ connections, captured 7 November 2026.
    Full profileCaring Homes on the group listsLinkedIn profile
  18. 17 overallDan Hayes OBEChief Executive, The Orders of St John Care Trust · 69 homes3 articles · 1,349 followers58.7
    COVERAGE RANK
    18 on coverage
    LINKEDIN RANK
    25 on LinkedIn
    ABOUT THEM
    1 article
    QUOTING THEM
    2 articles
    LinkedIn: 1,349 followers, 500+ connections, captured 7 November 2026.
    Full profileThe Orders of St John Care Trust on the group listsLinkedIn profile
  19. 18 overallKevin GunputhFounder & CEO, Kanesbury Care · 6 homes1 article · 6,189 followers56.2
    COVERAGE RANK
    21 on coverage
    LINKEDIN RANK
    5 on LinkedIn
    ABOUT THEM
    1 article
    QUOTING THEM
    0 articles
    LinkedIn: 6,189 followers, 500+ connections, captured 7 November 2026.
    Full profileKanesbury Care on the group listsLinkedIn profile
  20. 19 overallAl-Karim KachraCo-CEO, Country Court · 49 homes2 articles · 1,748 followers55.7
    COVERAGE RANK
    19 on coverage
    LINKEDIN RANK
    21 on LinkedIn
    ABOUT THEM
    1 article
    QUOTING THEM
    1 article
    LinkedIn: 1,748 followers, 500+ connections, captured 7 November 2026.
    Full profileCountry Court on the group listsLinkedIn profile
  21. 20 overallKeith CrockettChief Executive Officer, Lovett Care · 30 homes2 articles · 1,079 followers53.2
    COVERAGE RANK
    19 on coverage
    LINKEDIN RANK
    26 on LinkedIn
    ABOUT THEM
    1 article
    QUOTING THEM
    1 article
    LinkedIn: 1,079 followers, 500+ connections, captured 7 November 2026.
    Full profileLovett Care on the group listsLinkedIn profile

The index is the mean of two scores out of 100: coverage (online articles in the last twelve months that name them; every article counts, including the same press release run by several outlets) and LinkedIn audience (followers, or connections where LinkedIn shows no follower count). Each is scaled on a log curve so that the leader on that measure scores 100 and one outlier does not flatten everyone else. Open a row to see the articles counted, or a name for the full profile. How the CEO list is built.

HOW ENGAGED THEIR POSTS ARE

MOST ENGAGED CEOS

A big LinkedIn following is not the same as an engaged one. This ranks each CEO’s own LinkedIn posts by how much of their audience reacts. 7 of 47 tracked CEOs are rated.

  1. 1Sanjiv PatelWestgate Healthcare8.73%6 posts
  2. 2Rachael ShimminAnchor4.34%13 posts
  3. 3Sam MonaghanMHA3.37%14 posts
  4. 4Rob MartinSignature Senior Lifestyle3.00%11 posts
  5. 5Dr Olivia CurnoElizabeth Finn Homes2.57%20 posts
  6. 6Aneurin BrownHallmark Care Homes0.98%20 posts
  7. 7Kevin GunputhKanesbury Care0.48%15 posts

Engagement is the median number of likes, comments and shares on a post, as a percentage of the account’s followers, over each executive’s recent LinkedIn posts, going back up to 12 months. Reposts and posts under 3 days old are left out, and an account needs at least 5 posts to be rated. The median is used so that one viral post does not set the figure. How engagement is measured.

ALSO TRACKED, NOT YET RANKED

These CEOs have no ranking yet because the audience figure would rest on a profile we could not confirm is theirs. A guess is not published.