What we do
Specialist communications,
by sector.
PR, public affairs, brand and crisis, fused into one partner-led team. We work where regulation, reputation and clinical or political expertise intersect.
How we're organised
Six sectors, three divisions, one partner.
The sectors below aren't six separate teams filed under one roof. They pair off into three divisions, each built around the regulator, policy environment or press book its two sectors actually share, so specialist knowledge carries across the pairing instead of sitting in a silo.
Healthcare + Care
Health & Social Care
NHS Trusts and private hospital groups sit alongside care home, home care and nursing operators, because the same regulator (the CQC), the same workforce pressures and often the same journalists cover both.
Education + Skills
Education & Skills
Schools, multi-academy trusts and universities share a division with further education colleges and training providers, since DfE policy, Ofsted and admissions pressure move through the same channels.
Corporate + Private Individuals
Corporate & Private Individuals
B2B and financial services PR sits with personal reputation work, because the CEOs, founders and partners we build corporate coverage for are often the same people who later need to be visible without being exposed.
Healthcare
Specialist PR, marketing and policy communications for healthcare providers, private clinicians and care operators across the UK, led by a practising NHS Consultant.
We translate clinical complexity into the language your patients, regulators and journalists understand.
Care
Specialist PR, marketing and policy communications for the UK's care home, home care and nursing-home operators.
We understand CQC, the workforce crisis, local-authority commissioning and what occupancy actually depends on.
Education
PR, marketing and policy communications for UK schools, multi-academy trusts, colleges and universities.
We have worked inside DfE policy and inside school leadership, so we know what actually moves admissions.
Corporate
B2B PR, financial services PR and corporate reputation for UK businesses with longer sales cycles.
We work where the buyer is on the board, the deal cycle is months and reputation determines whether the door even opens.
Skills
PR and policy communications for further education colleges, training providers and the skills sector.
We have worked Westminster, Whitehall and the college estate, and we know the difference matters.
Private Individuals
Personal PR for people who need to be visible without being exposed.
Discretion-first personal reputation work, managed by a small, partner-led team operating under NDA from first call.
Questions
Before you pick a sector.
As three divisions rather than six unrelated teams: Health & Social Care, Education & Skills, and Corporate & Private Individuals. Each pairs sectors that share a regulator, a policy environment or a press book, so specialist knowledge carries across both halves of the division instead of sitting in a silo.
Most engagements sit across two: a healthtech company buying both healthcare and corporate work, or a care group's chief executive wanting personal PR alongside the organisation's social-care campaign. We staff the brief, not the org chart, so one partner runs both sides rather than handing you off between teams.
PR, public affairs and digital strategy run through the same partner rather than three separate suppliers, and every sector practice, healthcare through private individuals, has a named crisis lead available out of hours. What changes by sector is the regulator, the press list and the specialist counsel; the delivery model doesn't.
Book a strategy call. It's thirty minutes with a partner, not a salesperson, and they'll tell you which division fits, what the work would look like, and whether we're the right agency at all before either side commits to anything.
There's no published rate card for any sector, healthcare and corporate work included. After the strategy call you get a plan and a price: a clear scope and fee range set against your specific brief, not a sector-wide tariff.
Speak with us
One conversation tells you
if we're the right fit.
Thirty minutes with a partner. We'll tell you whether we can help, what the work would look like, and what it's likely to cost, before either of us commits to anything.
