Our team

William Walter

William Walter is Founder and Managing Director at Bridgehead Communications. He leads on business development, marketing, and client direction and management.

William Walter, Managing Director, Bridgehead Communications

William Walter is Founder and Managing Director at Bridgehead Communications. He leads on business development, marketing, and client direction and management.

He has over 15 years’ experience in media and consultancy. He is an expert in corporate communications, education, and social care.

He began his career in Parliament where he worked as an aide and speechwriter to three MPs, including the then Shadow Minister for Universities & Skills, Rt Hon David Willetts MP, and the then Shadow Pensions Minister, Nigel Waterson MP.

Corporate

A former media advisor to the Governments of Georgia and Lithuania, he has also worked for individuals, family offices and FTSE 100 companies, including HSBC and Reckitt Benckiser whom he advised on their corporate communications.

Education and Skills

His work with the then Shadow Minister for Universities & Skills marked the start of his deep interest and passion for the education and skills sector. In 2014 he co-authored a landmark study into the earnings and employment opportunities of graduates compared to those of apprenticeships. The findings were widely reported in the national media. He has since advised a host of schools, sixth form colleges, further education colleges, and independent training providers on their political and media outreach.

Social Care

As a former adviser to the Shadow Minister for Older People, Nigel Waterson MP, and as a regular columnist for leading sector trade publication, Caring Times, William has a detailed knowledge and understanding of the adult social care sector. He advises some of the country's leading care providers and their suppliers on their political and media engagement.

Our testimonials

Bridgehead were engaged to assist in the publication of my book Pugnare: Economic Success and Failure. I enjoyed working with Will very much and his team. They are professional, respond quickly, put the client at the centre of what they do and tell it as it is. Directly because of their work Pugnare was featured twice in the Financial Times and was referenced in publications such as MoneyWeek, City AM and others. In addition, Bridgehead generated strong traction in the US media. A significant part of the success of Pugnare can be attributed to Will and his team.
Dr. George Maher, author of Pugnare: Economic Success and Failure
Led by Will, the team at Bridgehead were brilliant. They generated media coverage at both a national and local level for our You Are Not Alone campaign. Having listened to our aims and objectives, they created and implemented a creative campaign to highlight the plight of unpaid carers across the UK as well as the launch of our free resource hub designed to offer advice and guidance to family carers. As part of their work they also recruited leading policymakers to lend their support to the campaign. I could not recommend Bridgehead highly enough. They have a unique understanding of the adult social care media and policy landscape.
Ben Ashton, Co-Founder & Director, GoodOaks Homecare
I’ve worked with Will and his team several times. Both he and his team are professional and deeply knowledgeable in their understanding of the media. They consistently delivered coverage for us in top-flight publications, including the Financial Times, Dow Jones, Barron’s, as well as in the US. I would have no hesitation in recommending them.
Luca Barrie, Marketing Director, Aquaa Partners
I first retained Will in 2019 and we continue to work together to this day. He has an excellent understanding of both politics and the media and has helped to promote my work surrounding Birmingham Pride, but also as a successful entrepreneur and businessman. While we continue to work together today, I also count Will as a friend and often seek his strategic advice. I can't recommend him highly enough.
Lawrence Barton DL, Chief Executive, UK Skills
The team at Bridgehead Education have an expert knowledge and understanding of the education and skills landscape. They have delivered significant success in promoting awareness of the UTC programme through the media, both within the sector and among university and employer partners. I would be happy to recommend them to anyone in the sector.
Simon Connell, Chief Executive, Baker Dearing Educational Trust
I’ve worked with Will and his team several times. Both he and his team are professional and deeply knowledgeable in their understanding of the media. They are creative in leveraging their media relationships. I would have no hesitation in recommending them.
Paul Cuatrecasas, Founder & Partner, Aquaa Partners
I have worked with Will and his team for over four years. I continue to be impressed by the innovative ideas and techniques they have deployed to promote the core principles that drive ViewsHub. Will is highly responsive and knowledgeable of both politics and the media. I would have no hesitancy in recommending Bridgehead.
Ab Banerjee, Founder and Chief Executive, ViewsHub
Bridgehead Social Care have transformed our online presence by securing extensive coverage across the local, national, and trade media. Unlike other agencies they quantify their achievements. They regularly track the number of articles secured, size of audience reached, as well as benchmarking the coverage they achieve for each of our homes to the coverage secured for each of our key competitors' homes. They also suggest ideas for activities and events and regularly visit our homes in person. I enjoy working with Will and his team and couldn’t recommend them highly enough.
Kat Clayton, Marketing and Sales Director, Berkley Care Group
Let's talk about you
24/7
MON - FRI
Bridgehead Communications
Temple Chambers 3-7 Temple Avenue London EC4Y 0HP
4 Clifton Terrace Les Canichers St. Peter Port Guernsey GY1 2NE
+44 (0)203 4888 963
Sign up to our mailing list Sign up to our mailing list Sign up to our mailing list Sign up to our mailing list Sign up to our mailing list